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Company Culture Book

Turn your culture book into an interactive flipbook a candidate opens on their phone and reads to the last page, with Flipbooks AI. Put your values, the way your team really works and stories from the people who live it into pages that turn like printed paper. This is the book that sells the company, not the handbook of policies. It costs nothing to publish and nothing to keep current, with no ads, no watermarks, and no limit on how many culture books you keep in circulation.

Company Culture Book

How to Make a Culture Book Online

1

Upload Your Book

Upload the culture book PDF your designer produced. Flipbooks AI reads common formats and turns the file into an interactive flipbook preview with realistic page turns right away.

2

Add Brand, Video and Links

Choose a page turn style, add your logo and brand colours, embed the team clips you filmed, and link each story to the job it belongs with, your benefits page or the application form.

3

Publish and Send It Out

Publish in one click. Copy the share link for job adverts and outreach, embed the book on your careers page, or print a QR code for a careers fair. Candidates open it straight away.

How to Create a Company Culture Book Flipbook

How to Create a Company Culture Book Flipbook

You do not need a designer for this part. Start with the culture book PDF you already have. Upload it and Flipbooks AI builds an interactive preview straight away. Choose a page turn style that suits the design, add your logo and brand colours, drop in the team videos and link the open roles, then decide whether the book is public or password protected. Open the preview on your own phone and read a few spreads the way a candidate will. Publish with one click, copy the link, and paste it into the job advert. Most teams get from file to live book inside ten minutes.

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What is a Company Culture Book?

A culture book is what a company publishes about itself: what it believes, how people work day to day, the stories behind the team, and what it expects from anyone who joins. It is not the employee handbook, which is the policy document people sign once and rarely reopen. It is not the onboarding guide either, which is a schedule for somebody first month. The culture book is the one you hand a candidate before they apply, attach to an offer, or link from a careers page. Flipbooks AI takes the PDF your designer made and turns it into a flipbook with pages that turn like paper, so a reader swipes through your values, taps a two minute clip of an engineer talking about a project, and reaches the end instead of closing a heavy attachment.

Create Your Culture Book
What is a Company Culture Book?
What is a Company Culture Book?
What is a Company Culture Book?
What is a Company Culture Book?

What Belongs in a Culture Book

The books that get read are specific. Your values are worth two pages only if each one has an example of a real decision behind it. Add how work actually happens: meeting habits, how remote and office time is split, how feedback is given, how someone gets promoted. Add the stories, because a page written by a person about their first six months is worth more than a paragraph of adjectives. Add the things you are not, since candidates trust a company that says who it is a bad fit for. Flipbooks AI turns whichever of those you designed into a book, and the flipbook format rewards the pages you put real thought into.

Create Your Culture Book
What Belongs in a Culture Book

Trusted by Fortune 500 Companies

Keep the Book Looking Like Your Brand

Keep the Book Looking Like Your Brand

A culture book is often the first designed thing a candidate sees from you, so it has to match everything else. Flipbooks AI lets you set your logo, your brand colours, the background around the book and the navigation style, so the reader stays inside your world rather than somebody else product. Multiple languages are supported, so an employer hiring across regions can publish the same book in the language each office reads. Keeping every edition consistent means your careers page, your offer email and your book all look like they came from one company, which is exactly the impression you are trying to make.

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Why Publish a Culture Book as a Flipbook
Why Publish a Culture Book as a Flipbook
Why Publish a Culture Book as a Flipbook
Why Publish a Culture Book as a Flipbook

Why Publish a Culture Book as a Flipbook

A culture book is a persuasion document, and persuasion needs someone to keep reading. A PDF sent to a candidate lands in a downloads folder, opens at ten percent zoom on a phone, and gets abandoned on page three. Upload the same file to Flipbooks AI and you get a link that opens instantly in any browser, with pages that turn under a thumb. Photographs of the team stay sharp, quotes stay readable, and the video you filmed at the summer offsite plays where the story mentions it. When a value changes or a team grows, you replace the file and the same link shows the new book, so the version out in the world is never a year behind the company.

Create Your Culture Book

Help Candidates Find You Through Search

People research employers before they apply, and a lot of that research starts in a search box. A culture book embedded on your careers page adds real content to a page that is usually just a list of vacancies, and it keeps visitors reading for longer. Give the book a clear title with your company name and the words candidates actually type, such as your industry, your city and the roles you are hiring for. A book you wrote to warm up applicants quietly becomes something that brings new ones in, working for you long after the campaign that produced it has ended.

Create Your Culture Book
Help Candidates Find You Through Search

Company Culture Book Alternatives

Canva

Canva

  • Free & Unlimited
  • No Watermarks
  • Team Videos
  • Reading Analytics
  • Mobile Ready
  • Links to Open Roles
  • Fast Loading
  • Password Protection
  • Instant Sharing
  • Secure Hosting
Flipbooks AI

Flipbooks AI

  • Free & Unlimited
  • No Watermarks
  • Team Videos
  • Reading Analytics
  • Mobile Ready
  • Links to Open Roles
  • Fast Loading
  • Password Protection
  • Instant Sharing
  • Secure Hosting
FlipHTML5

FlipHTML5

  • Free & Unlimited
  • No Watermarks
  • Team Videos
  • Reading Analytics
  • Mobile Ready
  • Links to Open Roles
  • Fast Loading
  • Password Protection
  • Instant Sharing
  • Secure Hosting
Issuu

Issuu

  • Free & Unlimited
  • No Watermarks
  • Team Videos
  • Reading Analytics
  • Mobile Ready
  • Links to Open Roles
  • Fast Loading
  • Password Protection
  • Instant Sharing
  • Secure Hosting
Video and Links Make the Stories Believable

Video and Links Make the Stories Believable

Text can describe a culture. Voices prove it. Flipbooks AI lets you embed short clips inside the pages, so a candidate hears a designer explain how a project really ran and sees the office as it actually looks on a Tuesday. Add audio from a team podcast episode. Put a clickable button beside each story that opens the matching job, and link out to the benefits page, the parental leave policy or your open source repositories. The reader never leaves the book to check whether you meant it, which is the difference between a document people skim and one they finish.

Create Your Culture Book

Features Built for Employer Branding Teams

Everything a people team needs to make a culture book worth reading is here and free. Embed short interviews so candidates hear how somebody describes their own job rather than reading a paraphrase. Add clickable links to open roles, your benefits page, your engineering blog or the application form, so the book leads somewhere. Drop in a downloadable one page summary for hiring managers. Add a table of contents so a reader jumps straight to how you handle remote work. Nothing is stamped across your photography, the page count is not capped, and the reading statistics are not held back for a paid tier.

Create Your Culture Book
Features Built for Employer Branding Teams
Features Built for Employer Branding Teams
Features Built for Employer Branding Teams
Features Built for Employer Branding Teams

One Book, Many Hiring Campaigns

Most teams need more than one version. Engineering hiring wants the section on how systems get built. Graduate recruitment wants the first year, the mentoring and the social side. An executive search wants the strategy and the board. Flipbooks AI makes each edition its own flipbook with its own link and its own analytics, built from the same source design. Recruiters send the right one without editing anything, and you can see which campaign produced the most reading. It is a far cleaner arrangement than four similar PDFs floating around an inbox with names like final_v3.

Create Your Culture Book
One Book, Many Hiring Campaigns
Put the Book Together Without Email Threads

Put the Book Together Without Email Threads

A culture book usually passes through a lot of hands: people team, brand, a founder who wants the wording right, and whoever took the photographs. Flipbooks AI fits that review. Share a preview link so leadership reads the book exactly as a candidate will, on a phone, before anything is published. Keep last year edition alongside the draft so the changes are easy to see. When approval comes, publish and the link is live immediately. Nobody has to email a two hundred megabyte file around, and there is only ever one version everybody is looking at.

Create Your Culture Book
Fits a Ten Person Startup and a Global Employer
Fits a Ten Person Startup and a Global Employer
Fits a Ten Person Startup and a Global Employer
Fits a Ten Person Startup and a Global Employer

Fits a Ten Person Startup and a Global Employer

A ten person startup usually has a twelve page book: what we are building, how we make decisions, what we will never do. A large employer has eighty pages with a section for each region. Flipbooks AI treats both the same way. Upload the designed PDF and it becomes a flipbook in minutes. Keep one master book for the brand and a shorter version for graduate hiring, or a separate edition per office, each with its own link so the right candidate gets the right story. Nothing about the tool changes as your headcount grows, which means the book you publish this year is made the same way as the one you publish in five.

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Cheaper Than Printing, and Easier to Change

Printed culture books are lovely and expensive. You pay for design, paper, printing and shipping to every office, and the day a value is reworded or a leader leaves, the boxes in the storeroom are wrong. A flipbook costs nothing to publish, nothing to send to a thousand candidates, and nothing to correct. Keep a small print run for careers fairs if you want the physical object, and let the link do the rest of the work. You also get something paper never gave you, which is a record of how much of the book people actually read.

Create Your Culture Book
Cheaper Than Printing, and Easier to Change

Who Publishes a Culture Book

2456+

People Teams

6

Recruiters

13

Startups

24

Employer Brand

65

Founders

9

Agencies

Readable for Every Candidate

Readable for Every Candidate

A book about how inclusive your company is has to be readable by everyone who receives it. Flipbooks AI covers the basics without extra work from you. Screen reader support means a candidate with low vision hears your pages rather than guessing at an image. Keyboard navigation lets anyone who does not use a mouse move through the book. Readable text sizes, strong contrast and uncluttered layouts help everybody, including the person reading on a cracked phone screen in bright sun. It is a small thing to get right, and a very visible thing to get wrong in this particular document.

Create Your Culture Book

Made for the Phone a Candidate Is Holding

People read about employers on the sofa, on a train, or between two meetings on a phone they are already holding. Flipbooks AI makes sure your culture book behaves there. The layout adapts to the screen while the page turns stay smooth, so a reader swipes rather than pinching and dragging around a shrunken A4 page. Photographs of the office load crisp, quotes stay at a readable size, and a tap opens a role or plays a clip without leaving the book. It all runs in the browser, so there is nothing to install and no account to create before a stranger can read what your company is like.

Create Your Culture Book
Made for the Phone a Candidate Is Holding
Made for the Phone a Candidate Is Holding
Made for the Phone a Candidate Is Holding
Made for the Phone a Candidate Is Holding

Opens Fast on Any Connection

A culture book is full of photography, and photography is heavy. If the link takes eight seconds to do anything, a candidate with two other tabs open is gone. Flipbooks AI compresses your images so they stay sharp while the file gets smaller, shows the first spread quickly and loads the rest quietly behind it. On patchy mobile data the book still opens and turns. Speed here is not a technical detail, it is whether the person you spent a month trying to attract ever sees page two of the book you spent a month making.

Create Your Culture Book
Opens Fast on Any Connection
Works With the Design and Hiring Tools You Have

Works With the Design and Hiring Tools You Have

Nothing about your current process has to change. Export the book as a PDF from Canva, Adobe InDesign, Figma, Google Slides or Keynote and upload it. Point the clickable links at your applicant tracking system, your careers site, a Typeform, a scheduling page or the job board where the role is posted. Drop the embed code into your website, your intranet or your recruitment landing page. Your designer keeps their tools, your recruiters keep theirs, and the book simply becomes the readable layer on top of the work you have already done.

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Free Culture Book Software With No Watermark
Free Culture Book Software With No Watermark
Free Culture Book Software With No Watermark
Free Culture Book Software With No Watermark

Free Culture Book Software With No Watermark

Flipbooks AI is completely free, and the parts you actually need are not held behind an upgrade. Other tools put their own logo on the corner of a page you paid a designer to lay out, cap how many books you can keep live, or make the reading data a paid feature. Here you get unlimited pages, unlimited books, your branding alone on every spread, and full access to customization and analytics at no cost. A recruiting team can publish a book for engineering, another for sales, and a fresh edition each year without a purchase order or a subscription renewal to argue about.

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Keep Every Edition of the Book

Culture books date quickly, and that is worth keeping rather than hiding. Store the edition from each year and you have an honest record of how the company changed: what the founders wrote when there were fifteen people, what got added when the second office opened, which value was quietly rewritten. New joiners find that genuinely interesting, and your next edition takes an afternoon rather than a month because the previous one is right there to work from.

Create Your Culture Book
Keep Every Edition of the Book

What Hiring Teams Say About the Culture Book Tool

We had a beautiful culture book that nobody read, because it was a fifty megabyte attachment. I uploaded the same file to Flipbooks AI and started putting the link in job adverts instead. Candidates now mention specific pages in interviews, which never happened with the PDF, and I finally know how far people get before they stop.

Marketing team
Marketing team

Product catalogs

I recruit for a twenty person startup and we cannot compete on salary, so the culture book is the pitch. Being able to embed a clip of our founder explaining why we turned down a client changed how the conversation starts. It took me an afternoon and cost nothing, which mattered because we do not have a budget line for this.

Studio owner
Studio owner

Client lookbooks

Our old book was printed and out of date within a quarter. Now I replace the file and the same link shows the new edition, so the version in every open advert is correct. We kept a small print run for careers fairs and put a QR code on the stand for everyone else.

School office
School office

Newsletters and programmes

The analytics settled an argument we had been having for a year. Everyone read the section on how we make decisions and almost nobody finished the company history, so we cut the history to one spread. The book is shorter, more people reach the end, and the roles page at the back finally gets clicks.

Independent designer
Independent designer

Portfolio flipbooks

Keep a Book Private When It Needs to Be

Keep a Book Private When It Needs to Be

Not every culture book is for the public. A book made for an executive search, an acquisition conversation or an internal leadership programme should reach the people you invited and nobody else. Flipbooks AI protects a book with a password, so a link that gets forwarded does not open. You can also turn off downloading, which keeps salary bands, org charts and unannounced plans from travelling further than intended. Hosting is secure, and you can retire a private book when the search closes without hunting for copies in other people mailboxes.

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Send the Book Wherever Candidates Already Are

A culture book only works if it reaches people outside the company. Generate a share link and paste it into a job advert, a recruiter outreach message, an offer email or a LinkedIn post. Embed the book on your careers page so it sits beside the open roles instead of behind a download button. Print a QR code for a careers fair banner so somebody scans it while they are standing in front of you. If a book is meant for one audience only, such as a leadership search, protect it with a password so only the invited candidates can open it.

Create Your Culture Book
Send the Book Wherever Candidates Already Are
Send the Book Wherever Candidates Already Are
Send the Book Wherever Candidates Already Are
Send the Book Wherever Candidates Already Are

Give Readers a Reason to Pass It On

The best hiring channel you have is a candidate who sends your book to a friend. Flipbooks AI makes that a single tap with sharing buttons on the page, and the link opens for the next person exactly as it did for the first, with no download and no account. Put a clear invitation near the end: the roles that are open, a form for people who want to hear about future ones, an email address for a real person. A book that is easy to forward and easy to act on quietly widens your pipeline every time somebody finishes it.

Create Your Culture Book
Give Readers a Reason to Pass It On

Compare Company Culture Book Tools

ApplicationRatingUnlimited CreditsUsage RatingDescription
10/10Yes1

Flipbooks AI publishes unlimited culture books free, with your branding alone on the page, embedded team videos, clickable links to open roles and reading analytics that show how far candidates got. Built for people teams and recruiters who want a book that persuades without a subscription.

FlipHTML5

5.2/10No2

FlipHTML5 converts a PDF into a page turning book and has a deep template library behind it. On its free tier the book carries FlipHTML5 branding, and the reporting that tells you who read what belongs to a paid plan.

Publuu

7.1/10No3

Publuu is quick and tidy, and its link tracking is genuinely useful to a recruiter. Free accounts keep books short and marked, so a full culture book with video generally means moving up to a paid tier.

Issuu

8.3/10No4

Issuu is a long established publishing platform with a reader most people recognise and a public library that can send you traffic. Publishing free means Issuu branding around your pages and limits on what you can upload.

Canva

6.4/10No5

Canva is where a great many culture books get designed, and its templates and photography are a real strength. Its viewer behaves like a slideshow rather than a book, without page turns or the reading data you want afterwards.

Adobe InDesign

7.8/10No6

Adobe InDesign gives a designer full control of type, grids and colour, which is why the best looking culture books are laid out in it. What it produces is a file, not a hosted book, so sharing and measuring happen somewhere else.

Figma

6.9/10No7

Figma is excellent for designing the book with the brand team in the same document at the same time. A shared design file is not a reading experience for a candidate, and there are no page turns or audience analytics in it.

Heyzine

8.1/10No8

Heyzine builds flipbooks quickly and its cover effects look good. Free accounts limit how many books stay live and add a Heyzine mark, with the more useful controls reserved for paying customers.

Notion

6.5/10No9

Notion pages are a common home for culture writing and are easy for anyone to edit. The result reads like an internal document rather than a designed book, and it cannot show the photography your brand team produced at its best.

Careers Page PDF Link

7.6/10No10

Linking the book as a plain PDF costs nothing and works everywhere. It downloads instead of opening, arrives cramped on a phone, and leaves you with no idea whether the candidate read one page or all forty.

Special Editions for Careers Fairs and Launches

Special Editions for Careers Fairs and Launches

Some moments deserve their own book. A graduate milkround, opening an office in a new city, a rebrand, a funding announcement or an award you can genuinely talk about. Build a short edition for the occasion with the photographs and the roles that fit it, put a QR code on the stand, and track how many of the people who scanned it kept reading afterwards. Each campaign gets its own analytics, so you learn which events are worth the travel and which stories make strangers curious enough to finish the book.

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See Which Stories Candidates Actually Read
See Which Stories Candidates Actually Read
See Which Stories Candidates Actually Read
See Which Stories Candidates Actually Read

See Which Stories Candidates Actually Read

Employer branding is usually judged on feel, which makes it hard to defend at budget time. Flipbooks AI gives you the numbers instead. See how many people opened the book, how far they got, which spreads held attention and where readers stopped. If everyone reads the section on how decisions get made and nobody finishes the history of the company, you know what to cut and what to expand. Compare the book you sent with an offer against the one linked from the careers page. These are the figures that turn a culture book from a nice project into a part of hiring you can measure.

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A Culture Book That Keeps Working

Phones change, browsers change, and the way people read changes with them. Flipbooks AI keeps up with current web standards, so a book you publish today still opens properly on the devices candidates carry in three years. Updates arrive on their own and your existing books gain the improvements without anybody re-uploading anything. Because everything is hosted, there is no software to maintain and no plugin to break. Your culture book stays a live link you can put in a job advert for as long as the story it tells is true.

Create Your Culture Book
A Culture Book That Keeps Working

Frequently Asked
Company Culture Book

What is a company culture book?

It is the document you publish about what your company believes, how people work, and what it is like to join. Flipbooks AI turns that PDF into a flipbook with real page turns, so candidates read it on a phone with video and job links built into the pages.

How is this different from an employee handbook?

A handbook is the policy document employees sign: holidays, conduct, notice periods. A culture book is written for people outside the company and is meant to persuade. Different job, different reader, and this tool is built for the second one.

Is Flipbooks AI really free for culture books?

Yes. It is completely free, with no watermarks, no page limits and no cap on how many books you publish. Branding, video, password protection, sharing and analytics are all included at no cost, on every book you make.

Can I embed team videos and link to open roles?

You can. Embed short interviews or office clips inside the pages and add clickable buttons that open a job posting, your application form, your benefits page or anything else on the web, right beside the story that earns the click.

Will the book work on a phone with no app?

Yes. Every book runs in the browser and adapts to the screen, so a candidate taps your link and starts turning pages immediately on a phone, tablet or laptop. There is nothing to install and no account to create first.

Can I tell how much of the book people read?

Yes. Analytics show how many people opened the book, which spreads held attention and where readers stopped, so you can tell which stories are working and which pages to rewrite before the next hiring push.

How long should a culture book be?

That is up to you, since there are no page limits here. Small companies often publish twelve to twenty pages, larger employers run much longer with a section per region. Publish what you have and add to it as the company grows.

Can I update the book after candidates have the link?

Yes. Replace the file whenever a value is reworded, a team changes or a photograph goes out of date, and republish. Everyone with the link sees the current book, so nothing you sent last month has to be sent again.

Have more questions?

If you still have questions or want to explore more details about our features, limitations, and usage, we invite you to visit our full FAQ page.

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