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Capital Campaign Brochure

Turn your capital campaign brochure into an interactive flipbook a prospect opens on a tablet and reads properly, with Flipbooks AI. Show the vision, walk through the building or the programme, lay out the naming opportunities and the giving levels, and put your gift officer one tap away on the page that asks. Built for development offices at nonprofits, universities and churches. There is no charge, no advertising and no watermark on the pages a donor will judge you by, and no cap on the editions one campaign can run through.

Capital Campaign Brochure

How to Make a Capital Campaign Brochure

1

Upload the Brochure

Upload the campaign brochure PDF your designer produced. Flipbooks AI reads common formats and turns it into an interactive flipbook preview with realistic page turns straight away.

2

Add Branding, Film and Giving Links

Choose a page turn style, add your logo and campaign colours, embed the site walkthrough, and link each giving level and naming opportunity to your gift officer, your pledge form or a booking page.

3

Send It and Watch the Reading

Publish in one click. Send the link in your follow up email, embed the public edition on the campaign page, or print a QR code for the launch dinner, then check who opened it.

How to Build a Capital Campaign Brochure Flipbook

How to Build a Capital Campaign Brochure Flipbook

Your designer has already done the hard part. Start with the campaign brochure PDF. Upload it and Flipbooks AI builds the interactive preview immediately. Choose a page turn style that suits heavy stock, add your logo and campaign colours, embed the site film, link each giving level to your gift officer or pledge form, and decide whether this edition is public or password protected. Open the preview on a tablet and read it the way a prospect will, slowly. Publish with one click and send the link in your follow up email the same afternoon.

Create Your Campaign Brochure

What is a Capital Campaign Brochure?

A capital campaign brochure is the document a development office leaves behind after a conversation about a major gift. It sets out what is being built or funded, why now, what it will change, which naming opportunities remain, and what each level of giving makes possible. It is not an annual report, which looks backwards at a year that already happened, and it is not a sponsorship proposal, which sells a brand exposure at an event. This one asks a person to fund something that does not exist yet. Flipbooks AI takes the brochure your design team produced and turns it into a flipbook with pages that turn like heavy printed stock, so a prospect reads the architect renderings on a tablet at home and reaches the giving table at the back.

Create Your Campaign Brochure
What is a Capital Campaign Brochure?
What is a Capital Campaign Brochure?
What is a Capital Campaign Brochure?
What is a Capital Campaign Brochure?

What Belongs in a Campaign Brochure

The brochures that raise money are specific. Open with the need in human terms, not with the organisation history. Show the plan: renderings, floor plans, phases, and an honest timeline. Say what the money does at each level, so a reader can see themselves in the table rather than working out where they fit. List the naming opportunities plainly, including which are already taken, because momentum persuades. Name the people leading the campaign. Finish with an unambiguous next step. Flipbooks AI presents whichever of those you designed, and the flipbook format gives the renderings the room a small attachment never does.

Create Your Campaign Brochure
What Belongs in a Campaign Brochure

Trusted by Fortune 500 Companies

Present Naming Opportunities Clearly

Present Naming Opportunities Clearly

Naming is the part of the brochure prospects reread, and it is usually laid out as a list that is hard to picture. A flipbook lets you do better. Put each opportunity on the plan so a reader sees where the room actually is. Link a name to a spread with the detail: what happens in that space, who uses it, what the recognition looks like. Show which are committed and which remain, and update that page as the campaign moves, so the version in circulation is never promising something that has already gone. The wording of any agreement stays between you and your donor, as it should.

Create Your Campaign Brochure
Why a Flipbook Suits a Major Gift Ask
Why a Flipbook Suits a Major Gift Ask
Why a Flipbook Suits a Major Gift Ask
Why a Flipbook Suits a Major Gift Ask

Why a Flipbook Suits a Major Gift Ask

A campaign brochure is usually read twice: once with a gift officer in the room, and once alone, days later, often by somebody who was not at the meeting. That second reading is where the decision gets made, and a PDF attachment handles it badly. It downloads, it opens small, the renderings lose their detail and the giving levels turn into a grey table. Uploaded to Flipbooks AI, the same file becomes a link that opens instantly, turns page by page, and keeps your typography and photography at full quality. A spouse, a trustee or a family foundation adviser can be sent the same link and see exactly what the prospect saw, which is how a conversation stays alive between meetings.

Create Your Campaign Brochure

Help Supporters Find the Campaign Online

The public phase of a campaign lives or dies on whether people can find the case for it. Embedding the brochure on your campaign page adds substantial content to a page that is often just a donate button, and it keeps visitors reading. Give it a clear title with your organisation name, the project and the town or campus, since that is what supporters and local press actually search for. An alumnus looking up the new building, a parishioner checking what the appeal is for, a journalist writing about the project all arrive at your own pages rather than at somebody else summary.

Create Your Campaign Brochure
Help Supporters Find the Campaign Online

Capital Campaign Brochure Alternatives

Canva

Canva

  • Free & Unlimited
  • No Watermarks
  • Embedded Film
  • Reader Analytics
  • Tablet Ready
  • Pledge Form Links
  • Fast Loading
  • Password Protection
  • Instant Sharing
  • Secure Hosting
Flipbooks AI

Flipbooks AI

  • Free & Unlimited
  • No Watermarks
  • Embedded Film
  • Reader Analytics
  • Tablet Ready
  • Pledge Form Links
  • Fast Loading
  • Password Protection
  • Instant Sharing
  • Secure Hosting
Issuu

Issuu

  • Free & Unlimited
  • No Watermarks
  • Embedded Film
  • Reader Analytics
  • Tablet Ready
  • Pledge Form Links
  • Fast Loading
  • Password Protection
  • Instant Sharing
  • Secure Hosting
Flipsnack

Flipsnack

  • Free & Unlimited
  • No Watermarks
  • Embedded Film
  • Reader Analytics
  • Tablet Ready
  • Pledge Form Links
  • Fast Loading
  • Password Protection
  • Instant Sharing
  • Secure Hosting
Film, Plans and a Link That Starts a Conversation

Film, Plans and a Link That Starts a Conversation

The digital version can carry what print cannot. Embed a walkthrough of the existing building and its problems, so the need is seen rather than described. Add a short film of the programme the campaign funds. Let a reader open the floor plans at full size and move around them. Then make the ask actionable: a button beside the giving table that emails your gift officer directly, books a call, or opens a pledge form. The gap between being persuaded and doing something about it should be one tap, not a hunt through the back page for a phone number.

Create Your Campaign Brochure

Features Development Offices Ask For

Everything a campaign needs is included at no cost. Embed a walkthrough of the site or a short film of the programme in action, so a prospect sees the space rather than imagining it. Add clickable naming opportunities that open a page with the detail for each one. Link the giving levels to a conversation: a button that emails the gift officer, books a call or opens your pledge form. Attach a downloadable case statement for the adviser who wants the long version. Add a table of contents so a reader returns straight to the section they were thinking about. Your branding is the only branding on the page, and nothing is capped.

Create Your Campaign Brochure
Features Development Offices Ask For
Features Development Offices Ask For
Features Development Offices Ask For
Features Development Offices Ask For

Quiet Phase and Public Phase Editions

Most campaigns need at least two brochures. The leadership edition names a target, shows the gift table and speaks to a small group of people who are being asked for the largest gifts. The public edition invites everybody else and leaves the private detail out. Flipbooks AI publishes each as its own flipbook with its own link, its own password setting and its own analytics, built from the same design. Nothing is renamed or re-sent by accident, and when the campaign moves phase you publish the public edition without touching the one your committee is still using.

Create Your Campaign Brochure
Quiet Phase and Public Phase Editions
Review It With the Campaign Committee First

Review It With the Campaign Committee First

A campaign brochure passes through the development director, the chief executive or president, a campaign chair, the architects and usually a board member with strong views on wording. Share a preview link and each of them reads it exactly as a prospect will, on their own device, before anything is printed or sent. Feedback comes back against pages everyone can see rather than four different attachments with conflicting edits. When the committee approves it, publish and the link is live for the gift officers immediately.

Create Your Campaign Brochure
Built for Campaigns of Any Size
Built for Campaigns of Any Size
Built for Campaigns of Any Size
Built for Campaigns of Any Size

Built for Campaigns of Any Size

A parish building a hall and a university running a nine figure campaign need the same things from a brochure: a clear vision, a credible plan and an obvious way to give. Flipbooks AI treats a sixteen page church brochure and a hundred page university case statement identically. Upload the designed PDF and it becomes a flipbook in minutes. Publish a full version for the leadership phase, a shorter one for the public phase, and a tailored edition for a single named prospect, each with its own link. The quiet phase brochure stays private while the public one goes on the website.

Create Your Campaign Brochure

Print the Few, Send the Many

A capital campaign brochure is one of the few documents still worth printing beautifully, and it is expensive. The usual answer is a large print run that is out of date once the first naming opportunity is claimed. Print a small number for the meetings that deserve a physical object, and use the flipbook for everybody else: the spouse who was not there, the trustee who joined late, the second cousin on the foundation board. Updating the flipbook costs nothing, so the version in circulation always shows what is actually still available.

Create Your Campaign Brochure
Print the Few, Send the Many

Who Uses Campaign Brochures

2456+

Development Offices

6

Universities

13

Churches

24

Hospitals

65

Independent Schools

9

Museums

Readable for Older and Low Vision Donors

Readable for Older and Low Vision Donors

The people most likely to make a transformational gift are often not reading on the newest phone with the sharpest eyes. Flipbooks AI covers the basics so your brochure does not exclude them. Screen readers can work through the text. Keyboard navigation moves through the pages for anyone not using a mouse. Pinch to zoom keeps renderings and figures legible, and clear type with strong contrast helps everybody. It is a quiet courtesy that matters more here than almost anywhere else, because a donor who cannot read your giving table will not ask you to resend it.

Create Your Campaign Brochure

Looks Right on a Tablet at a Kitchen Table

Major gift prospects are often reading in the evening, at home, on a tablet, sometimes with reading glasses and a cup of tea. Flipbooks AI makes sure the brochure earns that attention. The layout adapts to the screen while page turns stay smooth and unhurried, so a reader swipes rather than dragging a shrunken page around. Renderings stay sharp under a pinch to zoom, the giving table stays legible, and a tap on the gift officer name opens an email. It runs in the browser with nothing to install, so a seventy year old donor never has to create an account to read what you sent.

Create Your Campaign Brochure
Looks Right on a Tablet at a Kitchen Table
Looks Right on a Tablet at a Kitchen Table
Looks Right on a Tablet at a Kitchen Table
Looks Right on a Tablet at a Kitchen Table

Opens Immediately, Even on Hotel Wifi

Campaign brochures are heavy with architectural renderings, and a heavy file is a slow one. Flipbooks AI compresses your images so the detail survives while the file shrinks, shows the opening spread quickly and loads the rest quietly behind it. A prospect opening your link on hotel wifi or a train sees the first page in a moment rather than watching a progress bar. Speed is not a technical footnote when the reader is a busy person who agreed to look at this between two other things.

Create Your Campaign Brochure
Opens Immediately, Even on Hotel Wifi
Sits Alongside Your Fundraising Systems

Sits Alongside Your Fundraising Systems

Nothing in your existing process needs replacing. Export the brochure as a PDF from Adobe InDesign, Canva, Publisher or Keynote and upload it. Point the buttons at your donation platform, your pledge form, a scheduling link for your gift officers, or the campaign page on your website. Drop the embed code into your site or your email newsletter platform. Your database, your gift processing and your acknowledgement letters carry on exactly as they are, with the brochure simply becoming the readable, trackable front of the campaign.

Create Your Campaign Brochure
A Free Campaign Brochure Tool With No Watermark
A Free Campaign Brochure Tool With No Watermark
A Free Campaign Brochure Tool With No Watermark
A Free Campaign Brochure Tool With No Watermark

A Free Campaign Brochure Tool With No Watermark

Campaign costs are scrutinised, and rightly so, because every pound spent on materials is a pound not spent on the building. Flipbooks AI is completely free. There is no watermark on a brochure your donors will judge you by, no page cap, no limit on how many editions you keep live, and no analytics locked behind an upgrade. Customization, embedded film, password protection and sharing are all included. A development office can publish a leadership version, a public version and a legacy giving version without a line item, which is an easy thing to explain to a campaign committee.

Create Your Campaign Brochure

Keep the Record of the Campaign

Campaigns end, and the next one begins sooner than anybody expects. Keeping every edition means the team running the campaign after this one starts with the case that actually worked, the renderings, the giving table and the wording that persuaded people, rather than with a rumour about a file on a drive belonging to somebody who has left. It is also a genuine archive: the building as it was proposed, next to the building as it was finished, which is a page worth publishing when the campaign closes.

Create Your Campaign Brochure
Keep the Record of the Campaign

What Development Teams Say About the Brochure Tool

We were printing a heavy brochure and reprinting it every time a space was named. Now the printed run is small and everyone else gets the link, which I update the same day a commitment comes in. Nobody has been offered an opportunity that was already gone since we switched.

Marketing team
Marketing team

Product catalogs

The follow up is what changed for me. I send the link after the visit and I can see whether it was opened and how far they got before I ring. Twice now a prospect has read the naming pages three times in a week, and both of those calls went very differently from the ones I used to make blind.

Studio owner
Studio owner

Client lookbooks

Our church appeal committee is mostly retired and reads on tablets. The old PDF was unusable for them, with the plans far too small. The flipbook opens straight from the link, pinches to zoom on the floor plan, and the treasurer number is a tap. That alone was worth doing it.

School office
School office

Newsletters and programmes

We run a quiet phase brochure with the gift table in it and a public one without. Two links, two passwords, no confusion about which file anybody has. Our campaign chair reviews the draft on his own iPad before it goes out, which has saved us at least one embarrassing edit.

Independent designer
Independent designer

Portfolio flipbooks

Keep the Leadership Brochure Private

Keep the Leadership Brochure Private

During the quiet phase, the goal, the gift table and the names of early commitments are not public information. Flipbooks AI protects a brochure with a password so a forwarded link opens for nobody who does not have it, and downloading can be turned off so copies do not circulate. Hosting is secure and an edition can be retired when the phase closes. That way the private version can be shared with the fifteen people who need it without ending up cached on somebody assistant laptop for the next decade.

Create Your Campaign Brochure

Get the Brochure to the People Who Decide

A major gift is rarely decided by one person alone. Send a link straight after the meeting while the conversation is fresh, and the prospect forwards it to a spouse, a family office or a foundation board without attaching anything. Embed the public version on your campaign website so a supporter who heard about it can read the case in full. Print a QR code for the campaign dinner programme and the site hoarding. Keep the leadership phase brochure password protected so the figures you are discussing privately stay in the room they belong to.

Create Your Campaign Brochure
Get the Brochure to the People Who Decide
Get the Brochure to the People Who Decide
Get the Brochure to the People Who Decide
Get the Brochure to the People Who Decide

Make It Easy to Pass to the Right Person

The person you met is often not the only person deciding. Sharing buttons and a plain link mean your brochure reaches a spouse, an adult child, a family office adviser or a foundation programme officer without a heavy attachment bouncing off a mail server. Everyone sees the same pages, in the same order, at full quality. Put a named contact and a direct line at the back, because the person forwarding it should never have to invent an introduction to your development office on your behalf.

Create Your Campaign Brochure
Make It Easy to Pass to the Right Person

Compare Capital Campaign Brochure Tools

ApplicationRatingUnlimited CreditsUsage RatingDescription
10/10Yes1

Flipbooks AI publishes campaign brochures free, with your branding alone on the page, renderings at full quality, embedded film, links straight to your gift officer or pledge form, and analytics that tell you whether a prospect ever opened it.

Issuu

5.2/10No2

Issuu has hosted publications for a long time and its reader is one donors may recognise. Free publishing surrounds your case for support with Issuu branding and upload limits, which is a poor frame for a major gift ask.

FlipHTML5

7.1/10No3

FlipHTML5 handles page turning documents well and offers plenty of layouts. On the free tier your brochure carries its mark, and the reader statistics a development director would actually use belong to a paid plan.

Flipsnack

8.3/10No4

Flipsnack produces polished flipbooks and is strong on commercial catalogues. Free accounts are restricted, and removing its branding from a campaign brochure while unlocking the statistics requires a monthly plan.

Canva

6.4/10No5

Canva suits a small development office designing the brochure itself, with templates that keep the layout tidy. Its viewer presents pages as a slideshow, without the weight of a turning page or any reading data afterwards.

Adobe InDesign

7.8/10No6

Adobe InDesign is what most campaign brochures are set in, and nothing beats it for typography and print preparation. It produces a file for the printer rather than a hosted link, so sharing and tracking need a separate step.

DocSend

6.9/10No7

DocSend is built for sending documents with per viewer tracking and access control, which development teams sometimes borrow. It presents a scrolling document rather than a brochure, and it is a paid product aimed at deal flow.

Publuu

8.1/10No8

Publuu makes a neat flipbook quickly and its tracking is useful for follow up. Free brochures stay short and carry its mark, so a full case for support with film in it moves you to a paid account.

Print Brochure

6.5/10No9

A printed brochure on heavy stock still does something digital cannot in a face to face meeting. It costs real money per copy, cannot be updated when a space is named, and gives you nothing to work with when the prospect goes quiet.

Email PDF Attachment

7.6/10No10

Emailing the brochure as a PDF is free and universal. Large files bounce off mail servers, renderings open small on a phone, and you never learn whether the person you spent a year cultivating read past the first page.

Editions for Campaign Events and Milestones

Editions for Campaign Events and Milestones

A campaign has moments that deserve their own document: the launch dinner, the groundbreaking, the topping out, the halfway announcement, the final push for the last named space. Build a short flipbook for each with the photographs from the day and the opportunities that remain, put a QR code on the table cards, and send the link the following morning while people still feel part of it. Each edition carries its own analytics, so you learn which events actually move readers on to the giving pages.

Create Your Campaign Brochure
Know Whether the Brochure Was Read
Know Whether the Brochure Was Read
Know Whether the Brochure Was Read
Know Whether the Brochure Was Read

Know Whether the Brochure Was Read

Development directors spend a lot of time guessing at interest between meetings. Flipbooks AI replaces some of that guesswork. See whether the link was opened, how far the reader got, which spreads held attention and whether the naming opportunities page was returned to. A prospect who read the brochure three times in a week is a different follow up call from one who never opened it. Share the pattern with your campaign committee to show which parts of the case are landing, and use it to decide what the next version of the brochure should lead with.

Create Your Campaign Brochure

A Brochure That Lasts the Whole Campaign

Capital campaigns run for years, and a link that stops working in year three is a real problem when it is printed on a plaque, a hoarding and two thousand table cards. Flipbooks AI keeps up with current web standards, so the brochure you publish at launch still opens properly on the devices your donors use at the ribbon cutting. Improvements arrive automatically without anybody re-uploading files, and because everything is hosted there is nothing for your IT volunteer to maintain. The link you print stays the link that works.

Create Your Campaign Brochure
A Brochure That Lasts the Whole Campaign

Frequently Asked
Capital Campaign Brochure

What is a capital campaign brochure?

It is the document a development office leaves with a prospect: the vision, the building or programme, the naming opportunities and the giving levels. Flipbooks AI turns that PDF into a flipbook so it can be read properly on a tablet and forwarded with one link.

How is this different from an annual report?

An annual report accounts for a year that has finished. A campaign brochure asks somebody to fund something that does not exist yet, so it leads with the vision, the plan and the gift table. This tool is built for the second job.

Is Flipbooks AI free for nonprofits and churches?

Yes, completely free, with no watermarks, no page limits and no cap on how many brochures you publish. Branding, embedded film, password protection, sharing and analytics are all included, so campaign costs stay with the campaign.

Can I show naming opportunities and giving levels?

Yes. Present them exactly as your designer laid them out, link each one to a spread with more detail, and update the page as opportunities are claimed so the brochure in circulation never offers something already committed.

Can I keep the leadership phase brochure private?

Yes. Put a password on that edition so a forwarded link will not open, and turn off downloading. Publish the public version separately with its own link when the campaign moves into its public phase.

Can I tell whether a prospect opened the brochure?

Yes. Analytics show whether the link was opened, how far the reader got and which spreads held attention, which makes the follow up call better informed than a guess about whether the case was ever read.

Can donors read it without an app or an account?

They can. The brochure opens in any browser on a phone, tablet or laptop, with nothing to install and no sign up. A donor taps the link in your email and starts turning pages within seconds.

Can I update the brochure during the campaign?

Yes. Replace the file whenever a space is named, a phase closes or a rendering changes, then republish. Everyone with the link sees the current brochure, including the people who were sent it months earlier.

Have more questions?

If you still have questions or want to explore more details about our features, limitations, and usage, we invite you to visit our full FAQ page.

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