Flipbooks AI vs FlipGorilla: Which Flipbook Maker Should You Use?

The Short Answer

Choose Flipbooks AI if your documents are long, or if you do not want to count pages at all. There is no page cap on any of our plans, free included, so a 300 page catalogue is the same upload as a four page flyer. You pay in US dollars on one pricing page, the same figures wherever you open it, at $59, $108 or $228 a year, and the cheapest paid plan already removes the corner mark or puts your own logo there and unlocks brand colours for the reader controls. The free plan keeps three flipbooks live at a time with no page limit and no time limit.

Choose FlipGorilla if you publish short documents and want a European vendor billing you in euros. Their free plan allows six pages, which is enough for a menu or a leaflet and costs nothing indefinitely, and their paid plans move up in page allowances of 100, 500 and 1000 across your account. Their plan table lists PDF links, social sharing and Google Analytics events on the paid tiers, and their share and embed flow is simple and included rather than sold as an upgrade. If your publications are short and you want an embed code without buying a middle tier, that is a genuine advantage over us.

Flipbooks AI vs FlipGorilla at a Glance

Flipbooks AI wins 6 of these 11 rows, ties 5 and loses none. They are rows we picked, so read them that way. The sections below say plainly where FlipGorilla is the better buy.

Pricing Compared

Their plans page, read in August 2026, is billed by the quarter and priced in euros. The free plan is €0 and allows six pages with a 100 MB file size limit. Flipgorilla Starter is €20 quarterly for 100 pages, Flipgorilla Large is €40 quarterly for 500 pages, and Flipgorilla XLarge is €60 quarterly for 1000 pages with the file size limit raised to 200 MB. Above those sit two enterprise tiers, Enterprise Large at €250 quarterly and Enterprise XLarge at €375 quarterly, each with a one time setup fee of €500, and the page says to contact them before upgrading to either. A line under the table states that 20 percent VAT may apply depending on your country.

Quarterly billing hides the annual number, so it is worth doing the arithmetic on their own figures. Starter is €80 a year, Large is €160 a year and XLarge is €240 a year, before any VAT. The two enterprise tiers are €1,000 and €1,500 a year plus the €500 setup fee in the first year, and their terms state that setup fees are not refundable if you cancel or downgrade to a plan that does not require them. Flipbooks AI charges $59 a year for Starter, $14 a month or $108 a year for Plus and $29 a month or $228 a year for Ultra, in US dollars, with the same figures wherever in the world you open the page and nothing added at the end.

Comparing the two ladders only makes sense once you know they are selling different things. Their money buys page allowance, so the question is how many pages you will publish in total across your account. Ours buys reader facing capability: every paid plan removes the corner mark or swaps in your own logo, unlocks brand colours and opens the page turn effects the free plan does not carry, Plus adds the embed code and an allowed domain list controlling which sites may frame your flipbook, and Ultra adds background music and a separate password for each reader. If you publish three 20 page newsletters a year, their Starter tier at €80 covers it comfortably and ours has nothing to say. If you publish one 400 page catalogue, you are on their €160 tier and on our $59 one.

What Each Free Plan Really Gives You

Six pages is the number that decides whether their free plan is useful to you. Their plans table lists the free tier at €0 with a six page allowance and a 100 MB file size limit, which is a real free plan rather than a trial, with no time limit stated anywhere we could read. For a one page menu, a two page price list or a six page leaflet, that is enough and it costs nothing forever. For almost anything else, it is a look at the product rather than a way to publish, and you will be on a paid tier the first time a document runs long.

The free plan on Flipbooks AI is metered the other way. Three flipbooks stay live at a time on 1 GB of storage, with no page cap at all, so a 300 page catalogue goes up whole on the plan that costs nothing. The trade is that free flipbooks carry the magazine page turn effect only and a small Flipbooks AI mark in the corner of the viewer. No ads sit beside the reader, readers never need an account, nothing is listed in any public directory, and one shared password is allowed without paying. The three flipbook allowance is rolling rather than a lifetime count, so deleting one frees the slot straight away, and there is no inactivity rule: a flipbook stays live until you delete it.

There is one difference in what happens later that you should read before choosing either. Their terms of service say that when a subscription ends, the account is automatically converted into a free account and all publications exceeding the free pages are deleted, starting with the oldest. Since the free allowance is six pages, that is a short runway if you have published anything substantial and then stop paying, and it makes their model closer to a rental than it first looks. On Flipbooks AI, a lapsed plan drops you to the free plan, which keeps three flipbooks live with no page limit, so the documents stay online and only the paid touches stop. With either tool, keep the source PDF rather than treating the host as your archive.

Branding and Watermarks

Their plan table puts branding removal at the very top. No flipgorilla icon or link is listed as an enterprise feature, alongside full design customisation and priority support, on the two tiers that start at €250 a quarter with a €500 setup fee. Nothing on the Starter, Large or XLarge rows says the icon is removed, so the fair reading is that publications on the ordinary paid plans carry it, the same way the free ones do. Since the page also tells you to contact them before upgrading to an enterprise plan, the practical answer is that unbranded output there is a conversation and a four figure commitment, not a checkbox.

Flipbooks AI puts the same thing on the cheapest paid plan. Free flipbooks carry a small Flipbooks AI badge in the corner of the viewer and nothing is ever stamped across your pages. Starter, at $59 a year, either removes that badge or replaces it with your own logo, and the same $59 unlocks brand colours for the reader controls and opens the page turn effects the free plan does not carry. That is the widest gap in this comparison: the cheapest way to publish an unbranded flipbook is $59 a year with us against €1,000 a year plus a €500 setup fee with them, on the figures their own page shows.

To be fair to them on the other half of it, what their enterprise tiers describe is not just mark removal, it is full design customisation and priority support, which is a service arrangement rather than a plan feature. Plenty of vendors sell that shape of thing, and for an organisation that wants the publication built to a brand specification with someone on the other end of the phone, the price is a different question entirely. It is only expensive if what you actually wanted was your own logo in the corner, which is the far more common case and the one we price for.

Privacy and Who Can Find Your Flipbook

Start with what could not be confirmed, because that is the honest state of it. Their site has no public gallery, explore or discover area that we could find, and nothing on their homepage or plans page suggests publications are browsable by strangers. What their published documents do not do is say so. Their privacy policy covers the data they collect about you, which is name, email address, mailing address, cookie data and transaction details, and it commits that your information, public or private, will not be sold, exchanged, transferred or given to any other company without your consent, but it is silent on the uploaded publications themselves: whether they are private by default, whether they are indexed, whether they are ever shown anywhere. Their terms are silent on it too. If your document is sensitive, ask them in writing before you upload it.

Flipbooks AI states its position plainly instead. Your flipbook is never listed in any public directory, we never submit it to search, and readers open it with no account. A password is allowed even on the free plan, one shared code for everyone, with a separate password for each reader on Ultra at $228 a year. We could not verify whether FlipGorilla offers password protection at all, since it does not appear on their plan table, so treat that as unchecked rather than absent.

The caveat we put on every one of these pages applies here too, and it is about us rather than them. On Flipbooks AI a password gates the reader interface, not the file behind it, so a document that genuinely must not leak needs a system with real access control instead. A shared link is a public URL, and any URL that ends up somewhere public can be crawled, whichever vendor is hosting it. For a private catalogue or a client proposal that is fine. For anything confidential, neither of these two products is the right tool, and we would rather say that than sell you a plan.

Embedding and Sharing

Sharing is where their product is at its most confident. Their homepage describes one click sharing of a publication to the major social networks, direct links for email and messaging, and a simple embed code for putting the publication into your own website or blog, with the whole thing built on HTML5 and CSS3 so there is no app and no plugin for a reader to install. Nothing on the plan table gates embedding by tier, which reads as included, although as with several things on their site it is stated rather than spelled out. If an embed code without an upgrade is what you need, that is a point for them.

Flipbooks AI charges for the embed. Every flipbook has a link that works on its own from the free plan up, and that link goes in an email, a message, a printed QR code or a post with nothing else needed. Putting it inside a page of your own site starts on Plus, at $14 a month or $108 a year, and that plan also brings an allowed domain list that controls which sites may frame your flipbook, which is the part with no counterpart on their side. So the split is that a plain shared link costs nothing on either product, and a controlled embed costs $108 a year here and appears to cost nothing there.

Their paid tiers add the pieces around sharing rather than sharing itself: PDF links so the hyperlinks in your document keep working, social media sharing options and Google Analytics events, all listed from Starter upwards. That last one matters if you want to know how a publication performed, since Flipbooks AI has no reader analytics at any price and no plan to add them. If measurement is part of why you publish, their €80 a year tier answers a question our $59 one does not.

Ease of Use and What Each Tool Is For

Both products do the same simple thing at the front: you upload a PDF, it becomes a page turning publication in a browser, and you share the link. Their pitch is publish once, enjoy everywhere, and the emphasis throughout their site is on the reading experience being the same on a desktop, a tablet and a phone with no Flash and no app, which was a sharper selling point when the site was written than it is now. The flow is straightforward and the plan table is easy to read, which is more than can be said for a lot of this market.

What is harder is finding answers to anything the plan table does not cover. Their help and support page is a contact form with an email address rather than a FAQ, so questions about privacy, passwords, retention or branding on the middle tiers have no published answer, and their footer still carries a Google Plus link, which suggests the marketing pages have been sitting for a while. None of that says the service does not work, and we have no evidence that it does not. It does mean you should write to them before committing, particularly to the €500 setup fee, which their terms confirm is not refundable if you later cancel or downgrade.

Flipbooks AI is narrow on purpose and it is easier to say what it is not. There is no template gallery, no in tool page editor, no custom domains, no team seats, no API, no reader analytics, no lead capture forms and no e-commerce. The design work already happened wherever you made the PDF. You upload the finished file, choose a page turn effect, set a password or your colours if you are paying, and share the link. Pick by the shape of your documents. Short publications where you want analytics and an included embed point there. Long documents, or a small budget that still has to produce something unbranded, point here.

Who Should Choose Which

Choose Flipbooks AI if

• Your documents run long, since there is no page cap on any plan including the free one
• You want your own logo instead of the vendor mark for $59 a year rather than a four figure tier
• You want one price in US dollars with nothing added at the end, and no quarterly billing cycle
• You want brand colours, a choice of page turn effects, background music or a separate password for each reader

Choose FlipGorilla if

• Your publications are short, so six free pages or a 100 page allowance genuinely covers you
• You want an embed code and social sharing without buying a middle tier for it
• You want reader tracking through Google Analytics events, which Flipbooks AI does not offer at any price
• You would rather deal with a European vendor billing in euros, or you need full design customisation with priority support

How to Switch from FlipGorilla to Flipbooks AI

There is no import step, because a flipbook is always built from a source document. If you still have the PDF you uploaded, the move takes about as long as one upload, and the thing to be careful about is the order you do it in.

1. Get your source PDFs together before you cancel. Their terms say that when a subscription ends the account converts to a free one and all publications exceeding the free page allowance are deleted, oldest first, and that allowance is six pages. Your own copy of each file is the archive, so collect the original exports rather than anything pulled back out of a reader.
2. Note what lives in their account rather than in the file. Social sharing setup, Google Analytics events and any embed you placed on a site were configured around the publication, not inside the PDF, and none of them travel with it. Write down which pages carry which, because that list is what you will rebuild or drop.
3. Export any numbers you want to keep. If you have been tracking readers through their Google Analytics events, take the reports you care about now. Flipbooks AI has no reader analytics and no way to import reporting history, so anything you do not save is gone the day the account closes.
4. Upload the PDF to Flipbooks AI and set it up. Drop the file on the create page, pick a page turn effect, add a password if the document is private, and set your own logo and brand colours if you are on a paid plan. Preview before publishing, and remember the free plan keeps three live at a time with the magazine effect only, with no limit on how long each document is.
5. Repoint every link, then let the old plan lapse. Embeds, QR codes, email signatures and social posts still point at the old publication. Swap them over while the old one is still live, and if you need to control which sites may frame the new flipbook, set that up as the allowed domain list on Plus before you finish.

Frequently Asked Questions

Is FlipGorilla free, and what does the free plan include?

Yes, there is a free tier and it is a plan rather than a trial. Their plans page lists it at €0 with an allowance of six pages and a 100 MB file size limit, checked in August 2026, and no time limit is stated. Six pages covers a menu, a flyer or a short leaflet and nothing longer. Flipbooks AI takes the opposite approach on its free plan: three flipbooks live at a time on 1 GB of storage with no page cap at all, so a long catalogue goes up whole, with the magazine page turn effect only and a small corner mark on the viewer.

How much does FlipGorilla cost?

Their plans are billed quarterly in euros. Read from their plans page in August 2026: Starter is €20 a quarter for 100 pages, Large is €40 a quarter for 500 pages, and XLarge is €60 a quarter for 1000 pages with the file limit raised to 200 MB. That is €80, €160 and €240 a year. Two enterprise tiers sit above them at €250 and €375 a quarter, each with a one time €500 setup fee. Their page notes that 20 percent VAT may apply depending on your country. Flipbooks AI charges $59, $108 or $228 a year in US dollars, the same everywhere.

Does FlipGorilla put its own branding on my publication?

Their plan table lists no flipgorilla icon or link as an enterprise feature, alongside full design customisation and priority support, on tiers that start at €250 a quarter plus a €500 setup fee. Nothing on the free, Starter, Large or XLarge rows says the icon is removed, so read those as carrying it. Flipbooks AI puts a small mark in the corner of the viewer on free flipbooks and removes it, or swaps in your own logo, on every paid plan from Starter at $59 a year. That is the single biggest price gap in this comparison.

What happens to my publications if I cancel FlipGorilla?

Their terms of service are specific about this and it is worth reading before you publish anything long. The plan stays active until the end of the subscription period, then the account is automatically converted into a free account and all publications exceeding the free pages are deleted, starting with the oldest. With a six page free allowance, that means most of what you published goes. On Flipbooks AI a lapsed plan drops you to the free plan, which keeps three flipbooks live with no page cap, so the documents stay online and only the paid features stop.

Is there a page limit or a file size limit?

Both, on their side. Their plans page sets the page allowance at six pages free, then 100, 500 and 1000 pages on the paid tiers, and the file size limit at 100 MB, rising to 200 MB on XLarge. The allowance counts across your account rather than per publication. Flipbooks AI has no page cap on any plan, and the free plan comes with 1 GB of storage, so the storage quota rather than the page count is what stops you. A very heavy PDF simply takes longer to convert on our side.

Are FlipGorilla publications public or private?

This could not be confirmed, so do not assume either way. We found no public gallery, explore or discover area on their site, and nothing suggests publications are browsable by strangers, but their privacy policy covers only the data they collect about you and says nothing about uploaded publications, and their terms are silent on it too. Ask them in writing if it matters. Flipbooks AI states it plainly: your flipbook is never listed in any public directory, we never submit it to search, and readers open it with no account.

Can I password protect a flipbook with either tool?

Flipbooks AI allows one shared password on every plan including the free one, and gives each reader a separate password on Ultra at $228 a year. Password protection does not appear anywhere on the FlipGorilla plan table and their support page is a contact form rather than a FAQ, so we could not confirm whether they offer it. Treat that as unchecked rather than missing, and ask before you rely on it. Bear in mind that on our side a password gates the reader interface, not the file behind it.

Can I embed a FlipGorilla publication on my own site?

Yes, their homepage describes a simple embed code for integrating a publication into your website or blog, alongside one click sharing to social networks and direct links for email and messaging. Nothing on their plan table gates embedding by tier, which reads as included on every plan, although it is stated rather than spelled out. On Flipbooks AI the embed code starts on Plus, at $14 a month or $108 a year, and that plan also brings an allowed domain list controlling which sites may frame your flipbook, which is a level of control their pages do not describe.

Can I import my existing FlipGorilla publications?

No, and no flipbook tool can, because a flipbook is generated from a source document rather than exchanged between vendors. Switching means uploading the same PDF again, which takes about a minute per document. Collect your source files before you cancel, since their terms say publications exceeding the free page allowance are deleted once the account converts back to free. Anything configured around the publication, such as analytics events or an embed on another site, does not travel either, and neither does the address, so repoint your links first.

Is FlipGorilla a good tool?

For short publications, yes. It does the core job, it works in any browser with no app or plugin, its free plan is a real plan rather than a trial, its sharing and embedding are simple and appear to be included on every tier, and its paid plans add PDF links and Google Analytics events that we do not offer at any price. The honest split is that FlipGorilla prices by pages and puts unbranded output on an enterprise tier, so it suits short documents and organisations buying a service, while Flipbooks AI prices flat with no page cap and sells your own logo for $59 a year.